Techniques to Reduce Image Size Without Affecting Quality

Website load speed is an important ranking factor; the images you upload may affect this. Files that are too big take longer to finish loading, which may make impatient visitors click on the ‘back’ button.

Red Rider Creative notes that hiring experts in graphic design from Utah who use the following techniques is important to avoid this problem.

Web and Desktop Applications

An image may become blurry after you resize it, especially if you reduce the file size. Lower quality may turn off some visitors who enjoy browsing photos when they visit a website. A photo is a potent tool that improves conversion rates. One of the ways to keep or at least approximate the original quality of an image is to use a web-based or desktop application.

Online applications allow you to compress an image, but the resulting quality may vary after reducing the file size. Some applications for Windows give you control over resizing and the quality of the image you want to compress.

Another popular application is Adobe Photoshop. It comes in handy for those who are adept at designing and altering photos. This provides you with multiple tools at your disposal to reduce the size of the files you want to upload on your website. Identify a particular application that delivers the results you are looking for.


If you use WordPress as your platform, you can use a number of plugins to optimize the images you upload. You can customize these to set the photo quality you want. These plugins help improve your site’s load speed. You have the option to choose a paid or free plugin; go for the one that suits your needs and budget.

The size of the image you upload will affect your page’s load speed. You can reduce the size to maintain site speed. Doing so will keep visitors coming back for more; it may even boost your page rank.